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    5 keys to a successful fundraising email

    Posted on September 20, 2016 by Doron Barbalat

    Estimated Reading Time: 5 minutes

    In the digital age, the fundraising email has become one of the most common tactics that nonprofits use to generate revenue.

    As organizations continue to rely more and more on email, it becomes more and more important to get it right.

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    Topics: Donor Stewardship, Fundraising Ideas, email fundraising, Fundraising and Tech

    When it comes to social media fundraising, which channel is best?

    Posted on September 14, 2016 by Doron Barbalat

    Estimated Reading Time: 6 minutes

    Whether your role falls into nonprofit marketing, fundraising, executive leadership, or elsewhere, you already know the importance of social media.

    Today, organizations use social networks like Twitter, Instagram, LinkedIn and Facebook to spread key messages, engage supporters, promote events, and so much more.

    As these platforms continue to grow and evolve, many of us are left wondering how best to use them. Should content be shared on every social network? Do audiences vary? Are there different strengths and weaknesses of each channel?

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    Topics: Fundraising Ideas, Social Media, Nonprofit Marketing

    Nonprofit technology insights from the Salesforce "State of IT" report

    Posted on September 7, 2016 by Doron Barbalat

    Estimated Reading Time: 5 minutes

    Yearly, Salesforce Research speaks with 2,200 IT leaders and Chief Information Officers to learn about their goals, priorities, and needs when it comes to digital technology.

    The report is full of important insights for nonprofit technology managers and executives. We recommend you download it here.

    In the meantime, we’ve picked out some key highlights that your organization can likely relate to and learn from:

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    Topics: Strategic Fundraising, Fundraising Software, Fundraising and Tech

    How to respond to canceled recurring gifts

    Posted on August 30, 2016 by Doron Barbalat

    Estimated Reading Time: 6 minutes

    Fundraisers know how valuable recurring donations can be. They can produce stable, reliable revenue, and help plan major, long-term projects.

    Of course, after all the work that goes into your recurring donation programs and donor stewardship, there will be occasions where they decide to cancel their giving plan. When it happens, the reaction a fundraiser has can have a lot value for both internal insights as well as leaving a good impression with your supporter.

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    Topics: Fundraising Ideas, Strategic Fundraising, Appreciate

    4 questions to ask before funding a nonprofit project

    Posted on August 24, 2016 by Doron Barbalat

    Estimated Reading Time: 4 minutes

    You’ve succeeded in hitting your fundraising goals and are ready to turn the revenue into nonprofit impact.

    Your organization has a long list of goals you hope to achieve, and now have the funds to select a key project. After weighing multiple options and preferences, a consensus forms around a one priority to take on.

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    Topics: Fundraising Ideas, Strategic Fundraising, Non-profit Management

    6 topics to discuss when meeting a major donor prospect

    Posted on August 16, 2016 by Doron Barbalat

    Estimated Reading Time: 6 minutes

    Landing a meeting with a major donor prospect is a big deal! Your potential contributor is committing their time to you, which shows that they have a real, serious interest. Meetings like this are a big part of any nonprofit's donor development strategies.

    The first meeting should accomplish a few things. It should start to build a trusting and deep relationship, but also include productive takeaways for both parties as it relates to helping the cause.

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    Topics: Donor Stewardship, Fundraising Ideas, Major Gifts

    Infographics, storytelling, and other ways to show nonprofit impact

    Posted on August 10, 2016 by Doron Barbalat

    Estimated Reading Time: 5 minutes

    It seems that nowadays, the top word on every nonprofit’s mind is “impact.” Your donors, your board, and even your staff is eager to see the results of their contributions and work, leaving nonprofits and fundraisers with the challenge of demonstrating it.

    Your team works exhaustively to make a difference for your cause, with goals and targets which you are constantly measuring your successes against. So how can you take the end-results and show your stakeholders your impact in a way that will resonate with all of them?

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    Topics: Donor Stewardship, Strategic Fundraising

    4 strategies to simply fundraising event planning

    Posted on August 4, 2016 by Doron Barbalat

    Estimated Reading Time: 4 minutes

    Planning a fundraising event can be time-consuming, complex and stressful. With high stakes for supporter stewardship, cause awareness, and revenue generation, it’s no wonder why nonprofit event managers want to executive the perfect event.

    Whether you’re working towards a run/walk/ride, gala, golf tournament, or any other type of event, we have four strategies to help you simplify the planning process!

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    Topics: Fundraising Ideas, Fundraising and Tech

    Planning for a first meeting with prospective major donors

    Posted on July 26, 2016 by Doron Barbalat

    Estimated Reading Time: 6 minutes

    The major gifts officer plays a crucial role for nonprofits. While some fundraisers work on large-scale strategies to reach and appeal to large groups, major gift officers have to be a lot more specific in their tactics.

    In many cases, this involves formal meetings between a supporter and major gifts officer, the first of which is needed to set the stage for a long, strong and beneficial relationship.

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    Topics: Fundraising Ideas, Fundraising and Tech, Major Gifts

    How Twitter’s new rules will impact social media fundraising

    Posted on July 19, 2016 by Doron Barbalat

    Estimated Reading Time: 5 minutes

    We know how popular Twitter is as a tool for nonprofit engagement, outreach and fundraising, although many organizations have found other social networks, like Facebook, to be more effective.

    With some recently announced changes coming to Twitter’s ‘tweet rules’ – that may very well change!

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